Pier Health Group
Build a new brand for a super-partnership of nine GP practices
They had already settled on a name – Pier Health Group – but needed help with designing and implementing a brand across a variety of communications. The new brand identity had to work for a range of stakeholders, especially in a commercial space outside of their general GP practice audience.
The resulting work is both fresh and dynamic, setting the vision for the Group and establishing them as a forward-thinking organisation.
“The creation of the brand gave the individual practices a visible identity which made them feel part of something bigger.”
CEO, Pier Health Group
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