Original Ham packaging

The Original Ham Company

Brand Aim

To reposition a wholesaler in the retail space with a new brand name and packaging.

Brand Story

The company was already operating as a wholesale producer, supplying ham to foodservice companies, but wanted to diversify and take its product directly to the consumer. We developed a new brand persona which fused a traditional-sounding name with contemporary styling for the modern consumer.

Brand Outcome

The new range went on to win Taste of the West awards and attracted interest from buyers in leading supermarkets.

Projects

Brand identity

Packaging

Website

Vehicle livery

POS material

Original Ham website
Original Ham labels
Original Ham poster
Original Ham Foil Packaging design
Original Ham food photography
Original Ham van livery

 “Think! created a new brand persona for us. With the new look came new business opportunities.”

Director, The Original Ham Company

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Original Ham

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Think! Associates Limited
+44 (0)1823 423212
studio@thinkassociates.co.uk

Think! Associates Limited
+44 (0)1823 423212
studio@thinkassociates.co.uk

© Think! Design Associates Ltd

Website designed by us, naturally!

© Think! Design Associates Ltd

Website designed by us, naturally!