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Blue Max Group
Product Catalogue
Blue Max are a supplier of workwear, leisurewear and schoolwear to the retail market.
Involved from the beginning, our brief was to pull together all the products, organise and structure the catalogue, and arrange studio-based photography of the garments and source locations and models for lifestyle photography.
The final catalogue was produced in two versions – a main wholesale catalogue with pricing and discount structures, and a blank version for overprinting with retail customers' details.
The landscape format, which allowed for more garments to appear at a decent size on the page along with their associated colour swatches and price structures, has been well-received.
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